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Neil Tortorella is a veteran graphic designer with over 25 years' experience in developing identities, collateral and web solutions for both large and small companies. Based in Northeast Ohio, Tortorella Design has received numerous awards for design excellence.

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Book review: "The Education of a Graphic Designer" by Steven Heller (Allworth Press) by Neil Tortorella

Noted graphic design author and editor, Steven Heller, has added
another title to his list of over ninety books. Actually, The Education
of a Graphic Designer, has been a staple for design educators since
1998. The recently published second edition seamlessly picks up where
the first edition left off. Edited by Heller, this edition has forty
new essays, bringing the title into the 21st Century.

The Education of a Graphic Designer, tackles tough issues about how we
learn what we learn and how we teach what we teach. Contributors
explore ideas and methods to enhance design education and produce
better equipped graphic designers. The book is comprehensive with
topics ranging from design theory to the problem with problem solving,
the designer as producer to the designer as author, motion graphics to
environmental responsibility.

Gone are the days of starting a graphic design career with 50 bucks, a
couple of markers, a 360 pad and a t-square. Whether working for a
firm, corporation or independently, today’s professional graphic
designer is part artist, typographer, technician, business person,
marketer, anthropologist, researcher and more. Heller and his
contributors provide a map through the maze of a very complex
educational process.

Thought provoking, challenging and inspirational, this tome isn’t just
for educators. It’s also an excellent resource for practitioners. The
concepts discussed in the book will no doubt get novice and seasoned
veterans thinking. Thought spawns ideas. Ideas spark dialogue and
dialogue is good for the graphic design industry-at-large.

Whether you’re a graphic design educator, student, recent grad or an
experienced pro, The Education of a Graphic Designer will be a valuable
addition to your library.


 
2005, Neil Tortorella
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