Creative Latitude
 
 
« Back
  About the author  
   
 

C.J. Hayden, MCC, is a business coach who teaches people to make a better living doing what they love. Her company, Wings Business Coaching, specializes in working with business owners, self-employed professionals, and people in marketing and sales. C.J. is a former corporate productivity consultant with over 25 years experience in business management. She has been a professional trainer since 1978, and a coach since 1992..

URL:
www.getclientsnow.com

Email:
CJ

 
   
Handling Tough Questions
Preparation is the key to becoming confident when speaking with prospective customers. Handling an inquiry, placing a follow-up call, or making a presentation, are all situations where you can expect your prospects to ask questions. Unfortunately we sometimes prepare for only the questions we want to hear, and not the tougher ones clients will ask.
Networking that works
Established business owners and new entrepreneurs often have a difference of opinion about networking. The old-timers usually say that networking is one of their most important sources of business, while the newcomers frequently claim to put a lot of effort into networking without seeing much return. What's going on here?
Get "expert" attention by writing what you know
Writing articles as an expert in your niche or specialty can help you become more credible as well as more visible. A well-written article on a subject of interest to your target market will get their attention, demonstrate your expertise, and increase your name recognition.

Changing your position when there's competition
Are you finding many of your best prospects already working with competitors? When you pursue a new opportunity, is someone else capturing the prize? Maybe it's time to re-evaluate your positioning.
  All contents © Copyright 2003 - 2004 Creative Latitude | Sitemap