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  About the author  
   
 

Ilise Benun is an internationally recognized expert on self promotion and marketing for freelancers, creative professionals and small business owners.

She is the author of Self Promotion Online: Marketing Your Creative Services Using Web Sites, Email and Digital Portfolios, and Designing Websites for Every Audience.

Ilise writes, consults and gives workshops about online and offline self promotion.

She is also the editor and publisher of the quarterly newsletter, The Art of Self Promotion.

URLs:
www.selfpromotion
online.com


Email:
Ilise

 
   
Ilise Benun's Mercifully Short Marketing Tips
 
The new email law and you
If you are using email to market your small business, here's what you need to know about the new spam law, the CAN-SPAM Act, which went into effect on January 1st. In all messages you send, whether one at a time or to an email list:
 

How To Make Your Dream List A Reality
How much would you be willing to pay for a list of people who need what you have -- and know it -- and who are so close to being ready to buy that they've already made the effort to contact you? Wouldn't that be worth a lot of money? Or maybe even invaluable?
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