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LogoMotives's Jeff Fisher Named To HOW Magazine's Editorial Advisory Board

Jeff Fisher, the Engineer of Creative Identity for the Portland design firm Jeff Fisher LogoMotives, has been named to the HOW Magazine Editorial Advisory Board. Patricia McShane of M-A-D in Sausalito, Modern Dog's Robynne Raye from Seattle, and Stefan Sagmeister of Sagmeister Inc. in New YorkCity were also added to the board. Other internationally recognized design industry professionals on the publicationŐs board include David C. Baker, Tony Gable, Kit Hinrichs, Judy Kirpich, John Waters and Ann Willoughby. Former board members Primo Angeli, Marshall Arisman, Paul Davis, Milton Glaser and Richard Wilde have been named Emeritus Board Members. Board members frequently provide article ideas, write stories, offer editorial input and serve as a solid connection to the design profession and industry trends. The magazine is published in Cincinnati, OH by F&W Publications.

Founded in 1985, HOW Magazine provides graphic design professionals with essential business information, features cutting-edge technological advances, profiles renowned and up-and-coming designers, details noteworthy projects, and provides creative inspiration. The year-end Business Annual has become a respected resource for its articles about studios across the U.S. In addition, HOW holds annual Self-Promotion, International and Interactive Design competi- tions and features the results in special issues. Other frequently profiled topics include digital design, creativity, typography and paper.

Jeff Fisher has received over 450 regional, national and inter- national graphic design awards for his logo and corporate identity efforts. His work is featured in more than 65 publications on the design of logos, the business of graphic design, and small business marketing. Fisher's first book, "The Savvy Designer's Guide to Success," is to be released by HOW Design Books in 2004.

Additional information about Jeff Fisher LogoMotives may be accessed at HOW Magazine's site is at

Jeff Fisher LogoMotives (click to read Jeff's profile)
PO Box 17155
Portland, OR 97217-0155

Phone: 503/283-8673
Fax: 503/283-8995

E-mail: Jeff
Web Site:

Hours: Monday - Thursday 8 a.m. - 5 p.m.

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