Project: Editorial Illustration; Client: Gas & Oil Investor; Creative Director: Marc Conly
I have to admit I know next to nothing about gas or oil other then rumors I've heard about my car needing such things to go from point A to point B.
My ignorance of all things car related is only eclipsed by my lack of understanding of all things related to investing. So when you start talking about gas and oil investing specifically, my knowledge is on par with a small neck clam.
So how exactly did I come up with a concept for this illustration you ask? Easy, the creative director inspired by his recent trip to Cape Canaveral and an analogy within the article referring to investment opportunities as 'Moon Shots' suggested I do something with a 'Rocket'. (Thank you Marc)