"These posters are intended to portray the frustration,
anger, and heartache that often arise out of tangles with spec
Like far too many other designers, I have fallen victim to
spec in my early days in the profession. Those early experiences,
when naivety and hope collided with the seduction of empty
promises, have stayed with me," said Gough. He added, "I
am pleased to have the opportunity to channel those memories
this educational campaign. Thanks to the work of all those
in this crusade, perhaps someday the practice of spec work
will be reduced to just a bad memory for the entire industry."
Rob operates Gough
Graphics, a small graphic design and illustration
firm in northeast Massachusetts, where he provides personalized
attention and creative solutions to meet the visual communication
needs of his clients.