Logomotives' Jeff Fisher to speak at 2004 HOW Design
the Engineer of Creative Identity for the Portland design
Fisher LogoMotives, will be a speaker at the 2004 HOW
Design Conference which will be held May 16-19 at the Manchester
Grand Hyatt San Diego. This annual creativity, business and
technology conference for graphic designers will feature 50
speakers and more than 50 sessions and workshops.
The first of Fisher's two sessions, "The Savvy Designer's
Guide to Success," (based on the logo designer's upcoming
book of the same name), will take a look at the business of
graphic design. "The Limitlessness of the Long-Distance
Designer" will focus on working with clients around the
world via a laptop computer and an Internet connection.
Attendees can choose from more than 50 sessions in seven tracks:
Creativity, Design Disciplines, Business, Your Career, Digital
Design and, new for 2004, Design Technology, and The Oxymoronic
Spree, sponsored by PRINT magazine. Optional Events include
pre-Conference workshops on typography and sustaining creative
genius; a networking lunch; San Diego Studio Tours; a Paper
Symposium and more. The Conference will also host a Design
Resource Center with exhibits featuring paper, stock photography,
computer hardware and software, and more.
More than 2,000 graphic designers, art directors, creative
directors and illustrators are expected to participate in
this year's Conference. The 2004 HOW Design Conference is
presented by HOW, the creativity, business and technology
magazine for graphic designers. HOW is published by F+W Publications,
Inc. in Cincinnati, OH.
has received over 450 regional, national and international
graphic design awards for his logo and corporate identity
efforts. His work is featured in more than 65 publications
on the design of logos, the business of graphic design, and
small business marketing. Fisher's first book, "The Savvy
Designer's Guide to Success," is to be released by HOW
Design Books in 2004.
Fisher, a recent appointee to the HOW Magazine Editorial Advisory
Board, is also a member of the 2004 HOW Design Conference
Advisory Council. Additional information about Jeff Fisher
LogoMotives may be accessed at the designer's web site at
For conference registration information, contact Natalie Davis
at (513) 531-2690 ext. 1544; fax (513) 531-0798; email or
* If I don't "toot" my own horn, no one else
will. Jeff Fisher
LogoMotives (click to read Jeff's profile)
PO Box 17155
Portland, OR 97217-0155
Web Site: www.jfisherlogomotives.com
Hours: Monday - Thursday 8 a.m. - 5 p.m.