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Client needed a website that would inform seniors and their
loved ones about medicaid and estate planning issues, and
establish contact with potential clients.
I created a website based on usability principles for older
visitors. I used a special color palette and larger text.
To increase traffic, I optimized the pages to do well in search
engines using a CSS/XHTML design.
The website has created many leads for the law firm, and has
brought an estimated $50,000 in new business.
